Why Become a Genius Truck Owner

Timing is Everything.


Before starting a new franchise, there is only one question you must ask yourself: Does the franchisor have a system in place that will support me and the growth of my franchise?

At The Genius Truck, we have worked tirelessly to ensure that our system’s foundation is developed well enough to support a franchisee at every level. We’ve made sure to enter an established industry with a high level of growth so that our franchisees don’t feel like they are entering an industry they know nothing about.

According to IBIS World, a leading publisher of business intelligence, the landscaping service market alone continues to grow steadily. When paired with the fact that this industry received nearly 76 billion dollars in revenue during 2015, we are confident that we have the foundational necessities in place that will allow for any motivated franchisee to make the most of this incredible opportunity.

There are many benefits that come from selecting The Genius Truck as your franchise. Many of these stem from the kind of clientele that are most attracted to our services. Because we offer a more premium service, many of our clients are going to be wealthy, more established members of their community. This means that you can expect a certain level of quality in your interactions with these homeowners that you rarely see in most franchise opportunities.

Additionally, Our founder and CEO, Ralph Massetti, has been working in the franchise development industry since 1999, and currently leads one of the most well respected franchise consulting companies in the industry: The Franchise Builders. So, you can be certain there are experts at the wheel from day one.

Tony P.
  - Scottsdale, AZ

When we started we bought the small "Smart" package. Four weeks later we took the bait and now we are "Genius" package clients for life. I am now considering selling every yard and home accessory I have.

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